04 PRINT / SENIOR CARE MARKETING

Brochures and print design for senior care.

The folder a family carries home after a tour, the one-page sheet a discharge planner hands out. Print still does real work in senior care.

Talk about print
Ink illustration of hands opening a tri-fold brochure in front of a care community building

Print goes where websites can’t.

Families often make decisions together at a kitchen table, and many older adults prefer paper. Hospital case managers and physicians’ offices still pass along printed materials. Good print makes your community easy to remember and easy to recommend.

The pieces we design most.

Every piece is written in plain language and designed to match your website, so the experience feels consistent.

  • Tour brochures & folders. What a family takes home after a visit.
  • Admissions packets. Clear, organized, and easy to fill in.
  • Referral one-pagers. Services, contacts, and admission criteria for discharge planners.
  • Signage & direct mail. Wayfinding, event flyers, and postcards for the community.

From your notes to print-ready files.

We start with what your team says on tours, then write, design, and prepare print-ready files for your printer of choice. Accessibility matters on paper too: readable type sizes, strong contrast, and nothing important hidden in small print.

Software for the inside of the building, too.

Marketing brings families to your door. Our core work is software and dashboards for census, staffing, and revenue. Read the skilled nursing software guide to see how we think about it.

NEXT STEP

Tell us about your community.

Share what you’re working on and we’ll talk through what would help.

Start the conversation